When you upload a video to social media, it gets converted to the platform's preferred format which often decreases the quality of your video. In the latest versions of Cinemagraph Pro for macOS (2.5.x) and iOS (6.x), you can select a preset to optimize your cinemagraph for a specific export destination. Selecting a preset will populate the format, resolution, frame rate, and repetitions fields with the preferred settings of the selected destination.

If you don’t see the option to select a preset for export, check to see if an update is available for Cinemagraph Pro for macOS or iOS. If you are not able able to update Cinemagraph Pro, use the following guide to export your cinemagraphs in the best settings for each social network.


Facebook

Format: H.264 (MP4)
Recommended Length: 10-30 seconds
Recommended Resolution: 1080p
Recommended Frame Rate: 30fps

Facebook Profile Video

Format: H.264 (MP4)
Maximum Length: 7 seconds
Maximum Resolution: 1080p
Recommended Frame Rate: 30fps

Facebook & Instagram Ads

Format: H.264 (MP4)
Recommended Length: Under 15 seconds
Maximum Resolution: 1080p
Recommended Frame Rate: 30fps

Instagram

Format: H.264 (MP4)
Recommended Length: 3-15 seconds
Maximum Resolution: 1080p
Recommended Frame Rate: 30fps

Twitter

Format: H.264 (MP4)
Recommended Length: Under 6.5 seconds
Recommended Resolution: 1080p
Recommended Frame Rate: 30fps

Snapchat

Format: H.264 (MP4)
Maximum Length: 10 seconds
Maximum Resolution: 1080p
Recommended Frame Rate: 30fps

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